Abstract

The Innovation Performance of the Leaders of the Tourism Board in Light of Adopting a Proactive Behavior

Mohammed Hameed Abdulmajed

Volume: 12 Issue: 2 2022

Abstract:

The aim of the current research is to test the effect of the proactive behavior of the Tourism Board’s leaders on the creative performance, since the proactive behavior of leadership contributes to the work of the Board and directs its employees and directs them to do the best work they are assigned to them now or in the future, so there is a need for leaders (take responsibility, have voice behavior, and personality Proactive, feel responsible towards constructive change, and contribute to the expansion of the role and self-efficacy), which in turn leads to positive outcomes for the Tourism Board, and that their success in these behaviors will necessarily lead to finding creative performance that requires an important and essential element (originality, fluency, flexibility, risk, sensitivity to problems ), so a main question was formulated for the problem (were the leaders of the Tourism Board able to invest their proactive behavior in improving creative performance?), and to answer this question, the impact hypothesis was developed, and the questionnaire was distributed to a sample of (102) viewers, and the sample included the leaders of the Board, and researchers were used Five-point Likert scales to determine the answers to the questionnaire items, and then they were statistically processed through the program (spss v.28, smart pls), which were obtained and analyzed. Using a number of statistical tools and methods (arithmetic mean, standard deviation, coefficient of variation, correlation coefficient, and multiple linear regression to extract the results, the research concluded with a set of results, the most important of which is the presence of a statistically significant effect between (proactive behavior and creative performance), as well as the availability of the two variables well and meets the ambition of the Board

DOI: http://doi.org/10.37648/ijrssh.v12i02.033

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