Abstract

STRATEGIC THINKING AND STRATEGIC DECISIONS-MAKING

Dr.Ali Mohammed Salloom

Volume: 9 Issue: 3 2019

Abstract:

The choice of strategy derives primarily from SWOT results, and the institution that develops a strategic plan does not take into account the importance of the core elements of the matrix (strengths, weaknesses, opportunities and threats) that will put themselves at risk and as a general rule managers should build strategies on what is best. It should be noted that most business organizations in all their activities and sizes are also elements of strength and elements of weakness, but the difference between them lies in the strengths and weaknesses and the extent of the negative or positive impact on the performance of work, and the analysis of the strengths and weaknesses of one aspect of strategic position, while the other side Opportunities and threats surrounding the organization. Strategic thinking appears in the analysis and linking of the results related to the data of the internal and external environment, so it is built primarily on the formation of comprehensive perceptions of the reality of the organization, which works as a strategic thinker on the present and future requirements

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