Abstract

THE ROLE OF STRATEGIC VIGILANCE IN APPLYING THE PORTER MODEL OF THE FIVE FORCES IN A SAMPLE OF PRIVATE HOSPITALS

Habib Marouh Nasser Al-Yasiri, Ahmed Ghazi Mahdi Al-Yasiry, Asmaa Habib Nehme

Volume: 10 Issue: 4 2020

Abstract:

The main purpose of this research is to recognize the importance of the role of strategic vigilance in the application of the Porter model. Strategic vigilance is one of the contemporary tools to provide organizations with all emerging information to ensure that they do not become obsolete in the environment within which they operate. The Porter model has become increasingly important in recent days Due to the escalation of competitive processes in the framework of the environment in which the organization operates. Therefore, the research problem emphasized the lack of awareness of the importance of strategic vigilance in enhancing the knowledge of the administration on the application of the Porter model in their organization. Therefore, the importance of research in presenting a set of solutions to the problems facing these organizations as far as the variables are investigated, the questionnaire was adopted as a main tool for collecting research data, which was prepared on the basis of a number of readymade measurements after being subjected to tests of honesty and consistency to suit the current research trends. The health sector was chosen as a field of application, in addition, the statistical program (SPSS.V20) was used in the introduction and analysis of research data. The most important tools adopted in the analysis (arithmetic mean, standard deviation: to diagnose) The results of these tools have confirmed the validity of the hypotheses that emerged from the research. Therefore, the researchers recommended that the investigated organization should examine the experiences of the successful organizations. Insofar as it relates to the variables investigated in order to enhance the knowledge of the administrative leaders operating in them and thus improve the level of performance

DOI: http://doi.org/10.37648/ijrssh.v10i04.022

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