Abstract

Entrepreneurial Marketing Under Strategic Awareness

Mahmood Zahim Faesil, Prof Shafaa Mohamed Ali

Volume: 11 Issue: 2 2021

Abstract:

The current research aims to show the relationship and the impact that strategic awareness can play in the entrepreneurial marketing of business organizations, especially production organizations, and based on the field problem, the following question was raised (Do managers in the General Company for Medicines and Medical Supplies / Samarra understand how the company employs strategic awareness for influence in pioneering marketing?) And in the light of which the importance and objectives of the research were determined, and the linkage and influence hypotheses were formulated. As the dimensions of strategic awareness play a major role in entrepreneurial marketing.

DOI: http://doi.org/10.37648/ijrssh.v11i02.014

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