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E-ISSN : 2249 - 4642 | P-ISSN: 2454 - 4671



The Relationship and Impact of Strategic Renewal on Entrepreneurial Performance: An Applied Study of a Sample of Private Bank Managers in Baghdad

Asmaa Habib Nima

Volume: 11 Issue: 3 2021


This study examined the impact of strategic renewal on entrepreneurial performance through an exploratory study of banking services in the city of Baghdad. This study aims to determine the impact of context, content and process on entrepreneurial performance represented by strategic orientation, resource orientation, management structure and entrepreneurial culture. A question was distributed to 52 managers of private banks in the city of Baghdad. The research attempts to answer a number of questions, the body of the research problem (Is there a correlation and influence between the dimensions of strategic renewal and pioneering performance, in order to analyze the data obtained from the questionnaires, quantitative methods were used such as the arithmetic mean, standard deviation, coefficient of variation, simple correlation potential and equation modeling) The results showed that the elements of the strategic renewal activities have a significant impact on the entrepreneurial performance .Finally, the study recommends that the management should improve the strategic renewal activities by applying the appropriate activities for the company's work to obtain the leading performance.

DOI: http://doi.org/10.37648/ijrssh.v11i03.019

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